Digital marketing basics includes all marketing efforts using an electronic device or the internet. Businesses utilize digital channels such as search engines, social media, email, and other websites to link with the present and potential clients. Digital marketing basics sometimes referred to as’ web marketing,” online marketing,’ or’ internet marketing is an umbrella word for promoting multiple products/services using digital channels. These platforms may include multiple devices/platforms that use the Internet, like websites, computer applications, laptops, mobile phones, advertising displays, and any other digital media.
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