Google Shopping Competitive Pricing Intel for Health & Beauty

Our experts analyzed retail price data as well as product information from the Health & Beauty category on Google Shopping, during the month of February 2021. Using our Price Intelligence Solution, we collected highly competitive keywords and we found unique product SKUs from many brands sold by many sellers. This article highlights information about retailers making the greatest number of price changes and which were providing the most options in terms of Health and Beauty products. We also investigated the data to see what days retailers/brands were lowering their prices vs raising them. Another aspect we examined was which retailers typically had lower prices than their competitors in this category throughout the month.

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