Customer relationship management (CRM) applies to the principles, practices, and guidelines that a corporation follows when interacting with its customers. CRM serves to enhance the customer’s overall experience with a corporation.
CPAs are used to working with accounting software every single day. An accounting software only concentrates on the numbers and a CPAs job is about so much more than that. To improve their connections with clients, they may want to consider putting into practice customer relationship management (CRM) software.
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