Indian ESPs drive significant account contributions by tailoring their services to meet the specific needs of their clients. Unlike global ESPs, who focus on acquiring new clients, Indian ESPs emphasize customization, ensuring that each client’s requirements are met with precision. This personalized approach fosters deep client relationships and loyalty, ultimately leading to higher client retention rates and more sustained growth. Through their client-centric model, Indian ESPs continuously refine their offerings, ensuring long-term value for their customers and a consistent stream of business.